The Sound of Silence

People buy from other people, we know this. People buy from other people that they trust, we know this too. Let’s talk about trust. More specifically, how do you get a customer to trust you? Trust, for me, only occurs once you have done what you said you would do. In short, you deliver on […]

Get Connected

You don’t need me to tell you that your social presence is important and that you should keep it up to date; we all know that. Or do we? We all have a CV yet not everyone keeps their LinkedIn profile up to date… It’s like starting a new week and intending to eat clean…it […]

Could Google make your website extinct?

Google has updated the algorithms that sit behind its search engine to favour websites that work on mobile devices. From the 21st April, how mobile friendly your website is will directly affect how high up it features on Google search results pages. Like it or not your website will now be judged on a range […]